ddp design fair

In line with the eco-friendly trend, where being environmentally conscious is not an option, but a necessity, Yegreen Ad Co., Ltd and Isy studio have created a picnic package that recycles discarded banners. Taking a cue from the patchwork of our ancestors, the 'Fragmented Picnic Package' was designed by turning the banners inside out to make them stronger in function and more subdued in color. By utilizing unnecessary waste and recycling even the smallest scraps to create new value, a product with a differentiated design was created while reducing the environmental burden.

Maker Yegreen Ad Co., Ltd

"Based on the circular economy, which encompasses the entire process from banner production to recycling, we want to reduce the negative impact on the environment by upcycling waste banners. To avoid being left out of the market, the design element is also essential, and we collaborated with a designer to come up with a great product."

Designer Isy studio

"I felt that the process of talking about the possibilities of an unrecognized material and finding a use for it was more meaningful and beneficial than just finding beauty in it, and it was even more valuable because I could see even greater possibilities in the future."