ddp design fair

While we were busy preparing for the DDP Design Launching Fair, one question led to curiosity, and that curiosity led to a spotlight on the teams active after the fair. As a one-of-a-kind platform that matches designers and makers to develop products that don't exist anywhere else, what are some of the best products that have been created through the fair so far, and what are the designers and makers that created them doing now? The Best Activity Award, which is given to teams that are working on distribution and sales with even more passion for their products after the fair, is more than just a way to cheer them on, but a starting point for a virtuous cycle of design.

The selection criteria was based on quantitative evaluations that can be objectively scored and qualitative evaluations such as capabilities, development potential, and popularity, with particular weight given to quantitative evaluations of store (distribution) status, sales performance, and publicity. After announcing the purpose of the Best Activity Award, the application rate was low as it was the first time it was held through application. However, as collaboration curator Ha Ji-hoon said, "I think the award for the best activity team is as meaningful as the collaboration, and I hope that more teams will know the purpose of the award and apply next year." This will be something to look forward to in future fairs.