ddp design fair

The 2023 DDP Design Launching Fair has received the largest number of applications ever with 418 teams participating and 282 teams matched! The enthusiasm became even more intense after the makers and designers were matched. This year's slogan, "Valuable Partnership," made everyone think about something worthwhile and focused their thoughts and ideas on how to make products for the environment and people, not just products that look good and are easily discarded. The doubts about creating new products followed, however the mentoring with the curators was well-timed at such moments which gave the participants the motivation to push forward again.

The matching teams, which were divided into household goods, furniture, lighting, and beauty/fashion teams, had two rounds of mentoring with the curators, and before the mentoring the teams decided what questions to ask, shared ideas and rough sketches of designs with each other. All the feedback for the short but fruitful mentoring week was praise.  

"The mentors pointed out things I hadn't thought of, so I was able to rethink the direction of our product," "I received realistic feedback to consider when producing the product," "It made it easier to make decisions about the design step," "It was easy to understand the value of the ESG concept," was just some of the great feedback. 

After the mentoring week, the matched teams are working hard to create sustainable and valuable products, which can be seen at DDP Art Hall 2 from October 24 to November 2.